It’s Time For Comic Strip Artists to Pay Newspapers

Newspapers pay comic strip artists to run their strips.

It’s time to reverse that. It’s time for the artists to start paying newspapers.

Newspapers have created some great brands that artists and their syndicators have leveraged to make millions and millions of dollars.

Newspapers paid the artists. Newspapers created these huge massive merchandising machines.

Off the top of my head:

  • Peanuts
  • Dilbert
  • Doonesbury
  • Garfield
  • Cathy

Do you think those brands would mean anything without them appearing everyday in almost every newspaper in the U.S.? Of course not. So why are newspapers still paying?

“Because we’ve always done it that way.”

Here’s my idea: every cartoonist we carry should buy us a roll of newsprint annually. Yeah, that’s about right.

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